SUMMER 2018
Make Your Mark!
Purchase a granite paver in the Department’s new tribute wall, established in celebration of MQABL’s 76th Anniversary.
TELL US WHAT YOU THINK!
What You Told Us
Last fall, we asked what product category you buy most online. Clothing & Apparel was easily the most popular at 46.3%. Other most shopped-for items are Electronics at 24.4%, Books at 9.8% and Tools at 7.3%.
FACES OF MQABL
MQABL [ma-KWA-bl] affectionate shorthand reference for the Department of Marketing, Quantitative Analysis and Business Law
Mr. MQABL Speaks:
Tips from the Department
Marketing:
Know what your customers buy; don’t think in terms of the product you sell, but in terms of what need customers are trying to satisfy.
Quantitative Analysis:
Intuition is great, but intuition supported by data is better!
Business Law:
The old saying “It’s better to beg for forgiveness than ask for permission” doesn’t ring true in law. If you’re not sure how to handle something, call your lawyer and ask for guidance. It’s easier (and less expensive for you) for your lawyer to fix things on the front end, rather than clean up a legal mess after the fact!